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Sponsorship sales for independent publishers

Your commercial arm, without the hire.

Placyr sells sponsorships for newsletters and media brands. We find the advertisers, close the deals and run the back office, so your team can stay on the editorial.

I'm a publisher I'm an advertiser
Weekly newsletter · Food, ag + deep tech

AgFunder News

On our desk
Subscribers
85,000
Open rate
45%
Click rate
8.8%
C-suite readers34%
  • Headline newsletter sponsor$3,500 / week
  • Midroll newsletter placement$1,500 / week
  • Sponsored article$9,500
Enquire about AgFunder News

Figures from the AgFunder News media kit, January 2026.

22Publishers we sell for
7Industries covered
50%+Average open rate
Advertisers we've worked with
DatasiteBetterHelpAgriNovus

What we do

One desk working for publishers and the brands that want to reach their readers.

For publishers

A sales team that already knows the buyers.

We become the commercial side of your publication. We prospect, pitch, negotiate and handle everything after the signature. You approve every sponsor and publish.

  • Outbound prospecting plus advertisers already buying across our network
  • Creative coordination, scheduling, invoicing and collection
  • A monthly pipeline and revenue report
Get a revenue estimate

For advertisers

Engaged audiences in the industries you sell to.

Reach readers who open their newsletters, across 22 publications in 7 industries. Tell us who you need to reach and we'll put together the right mix of titles.

  • Publications with an average open rate above 50%
  • Newsletter sponsorships, sponsored articles and social campaigns
  • One contact, one invoice and one report across every title
Send us a brief

How it works

From first call to booked revenue.

Publishers

  1. OnboardWe learn your audience, formats and rates, and build your media kit if you need one.
  2. SellWe pitch your inventory to the right advertisers and negotiate on your terms.
  3. Deliver and collectWe coordinate creative, schedule placements, invoice and collect payment.

Advertisers

  1. BriefTell us your audience, goals and budget.
  2. PlanWe recommend titles and placements from across our network.
  3. Run and reportWe book every placement, manage creative and report results in one place.

FAQ

Questions people ask first.

What does it mean to be our commercial arm?

We do the work an in-house ad sales team would do: finding advertisers, pitching, negotiating, contracts, creative coordination, invoicing and reporting. You keep full control of your publication.

Do publishers approve every sponsor?

Yes. Nothing runs in your publication without your sign-off, and your editorial stays yours.

Which publications do you work with?

We currently sell for 22 publishers across 7 industries, including AgFunder News in food, agriculture and deep tech.

What can advertisers buy?

Headline and midroll newsletter sponsorships, sponsored articles, website advertising and social campaigns, depending on what each publication offers.

How do we get started?

Send us a message below. Publishers get a revenue estimate, and advertisers get a recommended shortlist of titles.

Get in touch

Let's talk about your audience.

Tell us which side you're on and a little about what you need. We'll come back to you with next steps.